Responsive Web Design — Footprint
Footprint is a website that would help people find ways to reduce their carbon footprint by connecting them to eco-friendly businesses and services in their community. After selecting their location, users can browse a list of nearby services, filter by the type of service they are looking for.
The wireframes and visual design of the site were created in Figma, and the site was built using Webflow.
Brand development
I focused on developing a welcoming, modern, and eco-friendly image for the brand by using organic shapes and a warm green color palette. I chose the last logo, which uses the leaf-footprint image to link the name of the service to the concept of environmentalism.